Brand Manager - LPB PREMIUM

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At Lao Brewery Company Limited (LBC), the country’s leading beverage company behind the iconic LPB PREMIUM brand, we are looking for a Brand Manager to shape the future of one of our most celebrated products. This role sits at the heart of our marketing team, driving the strategic vision and market presence of LPB PREMIUM, ensuring it remains a preferred choice among consumers in Laos and beyond. As our Brand Manager, you will be responsible for developing and executing bold, insight-driven marketing campaigns that strengthen brand equity, increase market share, and foster deep consumer loyalty. You will collaborate closely with cross-functional teams including sales, creative agencies, and product development to translate business objectives into compelling brand experiences across all touchpoints. Day-to-day, you will analyze market trends, manage budgets, and oversee promotional activities while championing the brand’s premium positioning through consistent storytelling and visual identity. This role demands a strategic thinker who can balance long-term brand building with tactical agility in a fast-paced FMCG environment. You will have a direct impact on the commercial success of LPB PREMIUM, working in a culture that values innovation, collaboration, and professional growth. Join us to lead a brand that matters and advance your career within a company known for excellence.

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